Vol. 1, Issue 1 (2016)
E-commerce market: A potential of economic growth in India
Author(s): Marichamy K
Abstract: E-Commerce in India is one of the fast growingrnsectors of India’s Digital Economy. The leader in retail e-commerce Flipkartrnrecently announcing that it crossed $ 1 Billion in sales early this year, thisrndevelopment has sent many small e-commerce companies scrambling to gather arnpiece of the online e-tailing action. India is at the cusp of evolution in itsrnInternet economy. With more than 200 million Internet users, and adding 4.5rnmillion every month, India will surpass the US in the number of Internet usersrnby the end of 2014, becoming the second largest user base globally.